Concept: The advertisement is a bit funny but interactive. Taking it on a serious front, if an organization has employees like this, then the head would surely need camlin white board marker which is easily erase-able, because he would actually have to erase the written text again and again to make the concept understandable to the employees. It’s funny how the written word change which was to mean to make things different was misunderstood as the change in terms of money. It is a good concept, indeed an interesting one, as nobody would have thought that the advertisement would be about the easily erasable markers. Great creativity done by the designer of the advertisement.
Tagline: leaves no proof
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